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Will market innovative drugs, branded generics in Brazil
February 15, 2012
By: Tim Wright
Editor-in-Chief, Contract Pharma
Merck has established a joint venture with Supera Farma Laboratorios S.A., a Brazilian pharma company co-owned by Cristália and Eurofarma. The JV will market, distribute and sell a portfolio of innovative pharmaceutical and branded generic products in the Brazilian market. Merck, through a subsidiary, will own 51% of the JV, and Cristália and Eurofarma together will own 49%. A joint board and leadership team will manage the venture with members from all three companies. The initial JV portfolio...
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